Dita Amanah, Rd Dian Herdiana Utama, B Lena Nuryanti, Novani G S Sipayung and Dedy Ansari Harahap (2026) “Building Sariayu Martha Tilaar Customer Loyalty Through Customer Intimacy and Brand Equity”, Jurnal Ilmu Manajemen (JIMMU), 11(1), pp. 16–31. doi: 10.33474/jimmu.v11i1.24297.