Management innovation strategy for sustainable coffee agroforestry development in Medono Village, Purworejo Regency
DOI:
https://doi.org/10.33474/jase.v7i1.25314Keywords:
SWOT, Coffe Agroforestry, Management Innovation, Rural Development, Stakeholder PerceptionAbstract
espite growing interest in coffee-based agroforestry as a strategy for rural development, few studies have comprehensively examined socio-cultural conditions, community and stakeholder perceptions, and strategic factors supporting sustainable coffee agroforestry development within an integrated framework. This study aims to examine the socio-cultural profile supporting coffee agroforestry development in Medono Village, analyze community and stakeholder perceptions regarding its development, and formulate management innovation strategies for sustainable coffee agroforestry development. The novelty of this study lies in integrating socio-cultural analysis, stakeholder perception assessment, Importance–Performance Analysis (IPA), and SWOT analysis to formulate context-specific management innovation strategies for sustainable coffee agroforestry development at the village level. The research employed descriptive, qualitative, and quantitative approaches. Data were collected through questionnaires, observations, and in-depth interviews involving 72 respondents. The findings reveal that Medono Village possesses strong social cohesion, which serves as valuable social capital for coffee agroforestry development. The local economy is predominantly based on agricultural activities, while diverse natural resources, including plantations, forests, and mountainous landscapes, support the area. Community and stakeholder perceptions toward coffee agroforestry development were highly positive, with average scores indicating strong support for its development. The IPA results identified several improvement areas, particularly agroforestry support facilities and facility cleanliness, although no attribute was located in the main priority quadrant. SWOT analysis indicates that Medono Village has substantial strategic potential for sustainable coffee agroforestry development through integrated management strategies that optimize local resources, strengthen institutional collaboration, improve supporting facilities, and promote ecological and economic sustainability.
References
Borsellino, V., Schimmenti. E., & El Bilali, H. (2024). Sustainable innovation in agricultural value chains: Emerging perspectives and challenges. Sustainability. 16(2). 814. https://doi.org/10.3390/su16020814
Djufry, F., Wulandari, S., & Villano, R. (2022). Climate-Smart Agriculture Implementation for Coffee Smallholders in Indonesia and a Strategy to Accelerate Land, 11(7), 1112. https://doi.org/10.3390/land11071112
Feronika, E., Pintakami, L. B., Erlina, Y., & Khoiriyah, N. (2023). Literature review of farmers’ technology innovation adoption in improving household economic welfare in Central Kalimantan. Journal of Agricultural Socio-Economics (JASE). 4(1). 36–48. https://doi.org/10.33474/jase.v4i1.20140
Food and Agriculture Organization. (2024). FAOstat statistical database. FAO. https://www.fao.org/faostat
Garibaldi, L. A., et al. (2024). Which Diversification Trajectories Make Coffee Farming More Sustainable?. Current Opinion in Environmental Sustainability, 68, 101432. https://doi.org/10.1016/j.cosust.2024.101432
International Coffee Organization. (2024). Coffee market report 2024. ICO. https://www.ico.org
Kishaija, N., Ocwa, A., Kuunya, R., Ssemugenze, B., & Heil, B. (2025). Climate change mitigation and livelihood components under smallholder coffee farming: A bibliographic and systematic review. Agriculture & Food Security, 14, 3. https://doi.org/10.1186/s40066-025-00522-7
Klerkx. L., Jakku, E., & Labarthe, P. (2023). Advancing agricultural innovation systems research: Recent developments and future directions. Agricultural Systems. 210. 103720. https://doi.org/10.1016/j.agsy.2023.103720
Martilla, J. A., & James, J. C. (1977). Importance-performance analysis. Journal of Marketing, 41(1), 77–79. https://doi.org/10.1177/002224297704100112
Mursyidah, D.S., Fransisca, Y., Santoso, O.R., Rinawati, N., Muhiban, A., Riauwati, J. (2026). Analisis SWOT dalam Manajemen Strategis (Pendekatan Teoritis dan Aplikatif) [SWOT Analysis in Strategic Management (Theoretical and Applied Approaches)]. Bandung. https://books.google.co.id/books?id=mmnYEQAAQBAJ
Napitupulu, T., Nadhirah, A., Sumarlina, & Marseva, A.D. (2023). Kajian Ekonomi Sektor Pertanian Di Kabupaten Jember [Economic Study of the Agricultural Sector in Jember Regency]. Journal of Agricultural Socio-Economics (JASE). 4(1). 9–17. https://doi.org/10.33474/jase.v4i1.19405
Pejic-Bach M, Dougru Ç. 2022. Management Strategies for Sustainability, New Knowledge Innovation, and Personalized Products and Services. USA: IGI Global; 365 p. (Advances in Logistics, Operations, and Management Science). https://books.google.co.id/books?id=xG9bEAAAQBAJ
Popescu. G. and A.J. Vasile. 2015. Agricultural Management Strategies in Changing Economy. IGI Global; 439 p. (Advances in Finance, Accounting, and Economics (2327-5677)) https://books.google.co.id/books?id=MmvCCAAAQBAJ
Prabawani, B., Hadi, S. P., Fisher, M. R., Warsono, H., Dewi, R. S., & Ainuddin, I. (2024). Socioeconomic perspective of agroforestry development in Central Java. Environmental and Sustainability Indicators, 22, 100354. https://doi.org/10.1016/j.indic.2024.100354
Prieto Martínez, H. E., López de Andrade, S. A., Silva Santos, R. H., Baptistella, J. L. C., & Mazzafera, P. (2024). Agronomic Practices toward Coffee Sustainability: A review. Scientia Agricola, 81, e20220277. https://doi.org/10.1590/1678-992X-2022-0277
Rosin, C., Stock, P., & Campbell, H. (2022). Rural transformations and agroecological transitions. Routledge. https://doi.org/10.4324/9781003213200
Rowe, R. L., Prayogo, C., Oakley, S., Hairiah, K., van Noordwijk, M., Wicaksono, K. P., Kurniawan, S., Fitch, A., Cahyono, E. D., Suprayogo, D., & McNamara, N. P. (2022). Improved Coffee Management by Farmers in State Forest Plantations in Indonesia: An Experimental Platform. Land, 11(5), Article 671. https://doi.org/10.3390/land11050671
Sartas, M., Schut, M., Proietti, C., & Leeuwis, C. (2020). Scaling agricultural innovations through multi-stakeholder processes. Agricultural Systems. 177. 102721. https://doi.org/10.1016/j.agsy.2019.102721
Syuker, F. D., Sa’diyah, A. A., & Priyambodo, A. W. (2023). Market structure and income of carrot farming in Sumbergondo Village. Batu City. Journal of Agricultural Socio-Economics (JASE). 4(1). 1–8. https://doi.org/10.33474/jase.v4i1.19325
Tilden, G. M., Aranka, J. N., & Curry, G. N. (2024). Ecosystem services in coffee agroforestry: Their potential to improve labor efficiency amongst smallholder coffee producers. Agroforestry Systems, 98, 383–400. https://doi.org/10.1007/s10457-023-00917-0
Ulya, N. A., Harianja, A. H., Sayekti, A. L., Yulianti, A., Djaenudin, D., Martin, E., Hariyadi, H., Witjaksono, J., Malau, L. R. E., Mudhofir, M. R. T., & Astana, S. (2023). Coffee agroforestry as an alternative to the implementation of green economy practices in Indonesia: A systematic review. AIMS Agriculture and Food, 8(3), 762–788. https://doi.org/10.3934/agrfood.2023041
Van Tulder, R., Rodrigues, S. B., Mirza, H., & Sexsmith, K. (2021). The UN Sustainable Development Goals and the governance of global value chains. Journal of International Business Policy. 4(1). 1–21. https://doi.org/10.1057/s42214-020-00076-1
Wienhold, K., & Goulao, L. F. (2023). The Embedded Agroecology of Coffee Agroforestry: A Contextualized Review of Smallholder Farmers' Adoption and Resistance. Sustainability, 15(8), 6827. https://doi.org/10.3390/su15086827
Wigboldus, S., Klerkx, L., Leeuwis, C., Schut, M., Muilerman, S., & Jochemsen, H. (2021). Systemic perspectives on scaling agricultural innovations. Agricultural Systems. 190. 103098. https://doi.org/10.1016/j.agsy.2021.103098
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Isna Windani, Dyah Panuntun Utami, Istiko Agus Wicaksono, Uswatun Hasanah
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
